Three-year deal blossoms at Rosemoor – that’s show biz!

RHS gardener Emma McNeill, pictured at RHS Garden Rosemoor, ahead of the Flower Show which starts tomorrow.

RHS Rosemoor fllower show 2017
ROSEMOOR, the Royal Horticultural Society’s iconic garden in North Devon, captured two silver medals in the Visit Devon Tourism Awards for 2017. Now it has gone one better and struck gold – for the next three years.

It has signed a local three-year sponsorship deal with Atkins Ferrie Wealth Management which will become the headline sponsor for the next three Garden Flower Shows in August – the only official RHS flower show in the South West.

But that’s not all. The arrangement also embraces support for four other major gardening attractions in 2019 at Rosemoor, starting with the Spring Flower Festival on 16 and 17 March, then the RHS National Rhododendron Show on 27 and 28 April, followed by the Rose Weekend on 21-23 June.

Finally, the Apple Festival in October wraps up the package.

All this follows on from the successful tie-up that saw the financial company supporting the 2018 Rosemoor Garden Flower Show.

Brokering the partnership, Steve Bowyer, head of site at Rosemoor, says: “I am truly delighted to have the support of AFWM and the three-year deal means that we can invest in the show to increase its size, bring in more exhibits, displays and demonstrations and generally ensure it continues to be a very popular event for all our visitors.”

Keen gardener John Waldie, managing director of AFWM, says: “We have sponsored the Cornwall Garden Society Spring Show for six years and, as we are quickly growing our presence in Devon, working with the RHS is a natural progression for us.

“Sponsoring the Rosemoor flower show in 2018 was a tremendous success and we are looking forward to coming back for the next three years, as well as sponsoring additional events at Rosemoor for 2019.”

He adds: “We have been amazed by the professionalism of the RHS staff at Rosemoor whose attention to detail and excellence is as great as the garden itself.”

The major flower show takes place from 16 to 18 August and is included is normal garden admission, with RHS members going in free.

⏩⏩➡»www.rhs.org.uk/gardens/rosemoor or call 01805 626810 for further details.

⏩⏩➡» Rosemoor won silver for the large visitor attraction of the year and for venue and business tourism. These add to the silver South West Tourism Excellence award in 2015 and 2016.

⏩⏩➡» Don’t forget Rosemoor Snowdrop Weekend coming up – Saturday and Sunday, 2 and 3 February.

steve & afwm john waldie

⏩⏩➡» Bloom bounty: From top – Horticultural student Emma McNeill with armfuls of dahlias; horticulturist Miriam Petry becomes a lavender lass in the Hot Garden; Steve Bowyer (left) and John Waldie shake hands to seal the deal. Pictures: Courtesy of RHS Rosemoor.

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